Tokyo, Japan — KDDI CORPORATION, STYLY, Inc., and XREAL, Inc. launched an immersive AR experience powered by AR glasses at the “Ghost and the Shell” Exhibition, hosted at TOKYO NODE in Toranomon Hills from January 30 to April 5, 2026. The initiative introduces “DEN-NOH Vision”, an AR-enhanced viewing experience that enriches how visitors engage with physical exhibits and marks a significant step towards new business models for exhibition spaces.
Visitors at the exhibition can use XREAL Air 2 Ultra AR glasses (approximately 200 units available) to enhance their experience of the original art displays. Through the glasses, attendees will encounter layered digital information, including visual interfaces and contextual interpretations reminiscent of Ghost in the Shell’s cybernetic world, alongside real-world exhibits. A highlight of the experience features a special scene inspired by Ghost in the Shell SAC_2045, blending real space with virtual narrative elements.
©Shirow Masamune/Kodansha/Ghost and the Shell exhibition committee
While AR technologies have been previously used to enhance exhibits, barriers have remained — including complex indoor positioning, large-scale device deployment, and limited operational scalability. By combining STYLY’s Location-Based Entertainment (LBE) platform (including open-source software) with KDDI and XREAL hardware, the partners have created an exhibition infrastructure capable of operating hundreds of AR devices simultaneously. This enables:
●Seamless integration of XR content with physical exhibitions
●Scalable visitor operations beyond traditional pilot AR activations
●Enhanced engagement and repeat visitation potential for galleries and museums
This collaboration positions AR not just as a supplemental feature, but as a core experiential and business model for future exhibitions worldwide.
About the “DEN-NOH Vision” Partners
●KDDI CORPORATION — A leading telecommunications operator that continues to build advanced connectivity and digital services globally.
●XREAL, Inc. — A rapidly growing global AR technology company focused on hardware and software that bridges the physical and digital worlds.
●STYLY, Inc. — A Tokyo-based XR platform company dedicated to expanding spatial computing experiences from WebAR to location-based entertainment solutions.
Dates Friday, January 30, 2026 – Sunday, April 5, 2026
venue TOKYO NODE GALLERY A/B/
C2-6-2 Toranomon, Minato-ku, Tokyo
Toranomon Hills Station Tower 45F
Organizer Ghost in the Shell Exhibition Ghost and the Shell Production Committee
WebSite https://www.tokyonode.jp/sp/exhibition-ghostintheshell/
