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Transforming Shopping into Entertainment: Apple Vision Pro and LED Displays Converge to Create a Space-Themed Retailtainment Experience!

STYLY to Showcase Immersive Content at the KDDI Booth during MWC Barcelona 2025

 

Tokyo-based STYLY, Inc. (CEO: Masahiro Yamaguchi) will unveil a groundbreaking “retailtainment” experience at the KDDI booth during MWC Barcelona 2025, the world’s largest mobile technology exhibition, held in Barcelona, Spain, from March 3-6, 2025.

 

STYLY’s innovative content seamlessly blends the Apple Vision Pro with large LED displays, creating a unified, immersive environment that merges retail and entertainment. In line with MWC’s “Space” theme, the installation will feature stunning visuals that appear to leap off the screens into the surrounding space, delivering an unparalleled sense of depth and engagement.

 

This cutting-edge exhibit demonstrates how product displays can break free from traditional limitations, significantly boosting customer interest and purchase motivation. Visitors to the KDDI booth will experience firsthand the future of retail innovation.

 


 

STYLY content will be featured as part of KDDI’s Startup Innovation initiative, which promotes support for startups.

The booth will feature a variety of social use cases of Telecommunication and AI.This includes retail technology for “convenience stores,” which are becoming essential social infrastructure, safe and comfortable mobility technologies, and open innovation that accelerates these advancements.

 

For detailed exhibition information, please refer to the KDDI MWC Barcelona 2025 special website:https://www.kddi.com/mwc2025/

 

 

 

Background of Content Development

 

Revolutionizing Customer Experiences in the Era of Spatial Computing

 

As we enter an era where spatial computing integrates seamlessly into everyday life, the synergy between urban media like LED displays and devices such as Apple Vision Pro is poised to deliver unprecedented real-and-digital experiences. This collaboration promises a world where physical and digital realms converge seamlessly, enriching how we interact with our surroundings.

In retail environments like shopping malls and convenience stores, this innovation offers several key advantages:

 

  • Enhanced promotional experiences that stimulate purchasing motivation
  • Immersive, rich shopping experiences that transcend the constraints of physical floor space, creating dynamic and interactive environments

 

By aligning with these emerging trends, STYLY’s latest content for MWC Barcelona 2025 pioneers a visionary approach to future lifestyles. Through the integration of Apple Vision Pro and LED displays, it introduces a new paradigm for customer engagement, showcasing the transformative potential of spatial computing in retail and beyond.

 


 

About contents

 

Unleashing Outer Space from the Display into Reality!

Welcome to an entirely new kind of ice cream shopping experience, set against the infinite backdrop of outer space. This scenario presents a futuristic shopping encounter in XR, illustrating how immersive technology

can flourish even within a space station. Within the XR world of “AstroScoop,” the station’s doors appear onscreen, and an ice cream truck slowly drifts through the threshold, making its

grand entrance. The zero-gravity scene reveals various objects gently floating in the vacuum, with the truck taking center stage. This extraordinary vehicle serves “zero-gravity ice cream

,” produced in orbit around an extraterrestrial moon. Choose from a wide range of flavors and toppings, each inspired by the mysteries of distant planets and galaxies. Simply summon the floating menu, place your order with the robot attendant, and watch as your selected ice cream materializes right before your eyes.

 

 


 

About “STYLY, Inc.”

 

STYLY, Inc. is a technology company that provides the spatial layer platform “STYLY” for the era of spatial computing.Through technology centered on XR, we aim to unleash the creativity of individuals and businesses, contribute to the creation of new cultures and industries, and advance human evolution.

Company Information:
Headquarters: 4F, Dai-24 Sky Building, 1-34-3 Shinjuku, Shinjuku-ku, Tokyo
CEO: Masahiro Yamaguchi
Official Website:https://styly.inc/

 

Contact
info@styly.inc